
A 4-day live online strategic series for established coaches and consultants who are already selling but attracting the wrong people
This is the actual BUYERS NOT LEADS framework we teach paying clients.
(Including the AI to set up)
Not a teaser. Not a watered-down training.
The real strategy - delivered live.
Manual Included
26–29 January · Live · 1.5 hours per day
A 4-day live online strategic series for established coaches and consultants who are already selling but attracting the wrong people
This is the actual BUYERS NOT LEADS framework we teach paying clients.
(Including the AI to set up)
Not a teaser. Not a watered-down training.
The real strategy - delivered live.
Manual Included
26–29 January · Live · 1.5 hours per day
You’ve probably been told:
“You just need more leads”
“It’s a numbers game - increase volume”
“Run ads, do SEO, post more”
“People aren’t buying because of the economy”
So you tried:
• Facebook ads
• Google ads
• SEO
• More content
• More effort
And still - conversations with tyre-kickers and sales that aren’t scaling.
The issue was never volume.
It was who you were speaking to.
- Shani Taylor
The most successful coaches and consultants can spot a premium client from a mile away by reading subtle behavioural cues other people completely miss. Instead of convincing reluctant prospects to open their wallets, imagine spending all your time and energy exclusively on the 3% who are already eager to invest with you.
- Shani Taylor
The most successful coaches and consultants can spot a premium client from a mile away by reading subtle behavioural cues other people completely miss. Instead of convincing reluctant prospects to open their wallets, imagine spending all your time and energy exclusively on the 3% who are already eager to invest with you.
You became a coach to transform lives, create impact, and get paid premium rates for your brilliance as a go-to expert. You deserve to be waking up to a calendar filled with people you’re excited to work with - not dreading another day of convincing tire-kickers why they should invest in themselves. And now you can learn exactly how to do it and utilise cutting edge AI to do the heavy lifting for you.
You became a coach to transform lives, create impact, and get paid premium rates for your brilliance as a go-to expert. You deserve to be waking up to a calendar filled with people you’re excited to work with - not dreading another day of convincing tire-kickers why they should invest in themselves. And now you can learn exactly how to do it and utilise cutting edge AI to do the heavy lifting for you.
This series teaches you how to:
• Stop doing lead generation
• Start building an audience of buyers
• Identify who is ready, willing, and able to buy & where they are right now
• Understand the values and psychology driving buying behaviour
• Recognise buyers instantly - without chasing, convincing, or pushing
• Create demand that doesn’t collapse if you step back
This is not marketing theory.
This is buyer psychology, identity, and strategy.
4 days, 1.5hrs per day, Live Online
26th - 29th Jan (inclusive)
4 days, 1.5hrs per day, Live Online
26th - 29th Jan (inclusive)
• The laws that govern buyer behaviour
• Values, identity, and decision-making
• Buyer calculation & audience math
• Why effort doesn’t equal sales
• Why your audience mirrors you (& how to use it to your advantage)
• The laws that govern buyer behaviour
• Values, identity, and decision-making
• Buyer calculation & audience math
• Why effort doesn’t equal sales
• Why your audience mirrors you (& how to use it to your advantage)
• Voids → Values → Vehicles
• Why people say one thing and buy another
• How your own values shape who you attract
• Why “great leads” don’t convert
• The way to know what they’re really thinking
• Voids → Values → Vehicles
• Why people say one thing and buy another
• How your own values shape who you attract
• Why “great leads” don’t convert
• The way to know what they’re really thinking
• Buyers vs leads (for real)
• The BUYER Blueprint
• Your Buyers Demographics + Psychographics + Buyer Indicators
• Master vs Victim mindset (& how to repel the “I need to think about it”)
• How buyers think, decide, and move
• Buyers vs leads (for real)
• The BUYER Blueprint
• Your Buyers Demographics + Psychographics + Buyer Indicators
• Master vs Victim mindset (& how to repel the “I need to think about it”)
• How buyers think, decide, and move
• How to use AI to identify buyers
• Teaching AI your buyer profile
• Using AI to read humans accurately
• Finding buyers online and in real life
• How buyers move - and where execution breaks down
• How to use AI to identify buyers
• Teaching AI your buyer profile
• Using AI to read humans accurately
• Finding buyers online and in real life
• How buyers move - and where execution breaks down




Because strategy should be seen before it’s trusted.
You’ll get the complete framework, taught in full.
What you do with it is your choice.
If after attending the series you want our help & mentorship to scale,
you can have a private conversation with us
• This is live only
• There are no replays
• Camera must be on
• Each day builds on the last - attendance matters
• You will be given strategy, not hand-held implementation
• This is not a workshop.
• You won’t be “doing the work” live.
• You’ll be shown the entire framework - then expected to execute like an adult.
• This is live only
• There are no replays
• Camera must be on
• Each day builds on the last - attendance matters
• You will be given strategy, not hand-held implementation
• This is not a workshop.
• You won’t be “doing the work” live.
• You’ll be shown the entire framework - then expected to execute like an adult.
If you’re already selling
If you know your work changes lives
If you’re done relying on luck, referrals, and exhaustion
Times & links to join sent via email once registered

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